Wednesday Apr 16, 2025
30: The Story Behind the Brand: How I Built Such A Vibe into a Method, a Mission, and a Movement
This is the episode that started it all—the cornerstone of everything I teach, believe, and build. In this deep-dive solo episode, I’m breaking down what it really means to be “such a vibe”… beyond just aesthetics, trends, or cute outfits.
We’ll go all the way back to the origin of the word vibe, through my personal story of not fitting in, to discovering my signature frameworks—The Such A Vibe Method™, The Brand Identity Method™, and The Strategy of Style™.
Whether you’re here to live more intentionally and feel more like yourself every day, or you’re a founder who knows you’ve outgrown the version of yourself your brand is still showing the world—this episode will help you understand why your vibe matters and how to use it strategically.
We’re talking:
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What a vibe actually is—and why it’s more than just a feeling
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How identity, style, and energy intersect to shape how people experience you
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The hidden gaps keeping people stuck in outdated versions of themselves
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What it looks like to turn your vibe into a magnetic brand presence
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How I developed my unique methodologies and why they work
This isn’t just about branding—it’s about belonging, confidence, and creating a life and business that feel aligned AF.
🎧 Tune in and start your journey to becoming such a vibe—on purpose.
LINKS:
💻 Download my free brand audit guide HERE — you’ll uncover the 7 core areas where most brand misalignment hides (and how to fix them) so your presence finally reflects the level you’re really operating at.
To dive deeper into figuring out your style, click HERE
To connect with me on Instagram, click HERE
To schedule your free Vibe Check call, click HERE
To learn more about my work, click HERE
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